The Cinematic Orchestra

Dr. Martens

Dr. Martens is celebrating their 50th anniversary, and Blind was invited to join the party. Dr. Martens asked 10 artists to record their version of a cult classic track that represents the spirit of the people who’ve worn DM’s over the past 50 years. One of the songs selected was Cinematic Orchestra’s rendition of the classic, “Lilac Wine,” made popular in the early 90s by Jeff Buckley.  Blind was asked to direct the video, which would not include talent, but was given no other creative parameters.

Inspired by Spencerian Calligraphy, Vanessa directed a piece of moving visual poetry comprised of delicate lines. The lines extend and intertwine to form a variety of unique landscapes,populated by various incarnations of the lost lover of the song, including a bird, a fish, a butterfly and a horse.

Come and taste the wine. Also, check out the AIGA article.

Storyboards

Lilac_Wine_story_board

Element Design

lilac_wine_illustrations

Style Frames

bird

girl_tear

girl

humming_bird

peacock

type

Specerian Type Design

lilac_wine_specerian_type

Credits

  • CLIENT

    Dr. Martens

  • AGENCY

    Exposure USA

  • CREATIVES

    Tom Phillips, Jason Swinscoe

  • PRODUCER

    Carrie Schupper

  • PRODUCTION COMPANY

    Blind

  • CREATIVE DIRECTOR

    Vanessa Marzaroli

  • DIRECTOR

    Vanessa Marzaroli

  • EXECUTIVE PRODUCER

    Dave Kleinman

  • POST PRODUCER

    Dana Vaden

  • DESIGNERS

    Lynn Cho, Matthew Encina, Daniel Chang, Chris Oneill, Michael Relth, Lawrence Wyatt, Vanessa Marzaroli

  • 2D ANIMATORS

    Chris Oneil, Daniel Chang, Michael Relth, Maithy Tran, Jiaren Hui, Lawrence Wyatt, Vanessa Marzaroli

  • 3D ANIMATORS

    Lawrence Wyatt, Michael Relth, Ehren Addis, Daniel Chang, Chris Oneill, Chris Marcet

  • STORYBOARD ARTIST

    Vincent Lucido

  • ILLUSTRATOR

    Calligrapher: Bill Kemp; Illustrator: Lynn Cho, Daniel Chang, Chris Oneill, Michael Relth, Vanessa Marzaroli

  • EDITOR

    Vanessa Marzaroli, Chris Oneill

  • MUSIC

    The Cinematic Orchestra: Jason Swinscoe