Blind Teams Up With Diligent Duo for Midwestern Expansion
In a recent press release dated May 14th, 2014 BLIND officially announced the retainment of the Midwestern duo, KK & Joanna, whose principals Kristina “KK” Kovacevic and Joanna Miller have hit the ground running, pursing advertising assignments for BLIND in the region.
The result so far has turned out work for Sears and the Chicago agency mcgarrybowen.
BLIND Executive Producer Tobin Kirk says that his team is excited about the quality of the creative work coming out of Chicago and other cities in the area. “We’re eager to become more involved with the amazing work so many talented Midwestern agencies are producing today,” noted BLIND Executive Producer Tobin Kirk who initially sought out the expertise of KK and Joanna. “KK and Joanna are well connected in the region and this new relationship has already begun to yield great results for BLIND, including a series of spots for Sears Storewide & Mattress Promos.”
The expansion of BLIND’s sales strategy comes as it is also growing and diversifying its service offering. The studio recently launched BLIND Labs, a new creative unit focused on innovative technology platforms for brands, entertainment companies and startups. Kirk notes that clients are looking for creative partners that bring multiple skills to the table, innovative ideas and a flexible work ethic.
KK & Joanna (formerly KK Reps) has been representing creative talent for more than fourteen years. It’s roster includes companies engaged in live action, visual effects and new media.